Humans are fond of categorising everything, looking for a neat order to the world. Sometimes, this practice can be controversial and divisive, even leading to some rivalry. Consider the ongoing saga around generational gaps. Are you a baby boomer, a millennial or from Gen-Z (or the oft-forgotten gen x)? Does that determine if […]
How do you know your company is becoming a large business? Perhaps it’s when you hire your first Chief Operating Officer. The role typically appears when business owners need someone to manage the day-to-day needs of their company, freeing the owners to focus on new sales, product lines and markets. Running a business […]
Adopting Salesforce into your organisation is a gamechanger, and it has the history and pedigree to back such a claim. Salesforce is a pioneer of cloud systems and platforms, building these for over 20 years – well before many other big tech names. It’s a dominant player in the digital software services market—matched […]
The last time you stopped supporting a business, how did you do it? Did you send in a ‘Dear John’ letter, explaining why you are upset and what they did wrong? Did you declare it across social media? Probably not. Chances are you did make your unhappiness known through some correspondence and online […]
Analytics is only for big companies. Analytics won’t improve a broker’s system. Analytics is pointless because it just means collecting more data. These views are still prevalent among insurance professionals, particularly brokers. In an industry that already operates on customer data, why take the risk of using analytics at a high cost and […]
How is data helping Starbucks change its operations? What can advisers do to boost their networks on LinkedIn? And could you use a quotable quote or two? Our monthly selection of blogs from thryve’s partners Salesforce, Riskonnect and Tableau, as well as other interesting articles we come across, have all the answers. So […]
Write down the phrase ‘customer data platform.’ If you’re not familiar with this concept yet, you will get to know it during 2021. Customer data platforms (CDPs) represent a critical step towards using data more effectively to manage customer needs within a company. In fact, not just needs but everything relating to your […]
2020 is nearly over, but there is still much to be said about risk management, analytics and customer management. Do risk managers have the right tools to manage larger budgets and more visible responsibilities? What advice do business leaders offer to create data-centric companies? What is a Customer Data Profile, and why is […]
By Neer Rama, Force Solutions Product Manager at thryve 2020 will go down in history for notorious reasons, most of which we’re very familiar with by now. But as I look across my blogs for the year, I can make the case that it’s also been a positive year in several aspects. The […]
By Sean Pyott, MD of thryve All good companies use data to make decisions. But it’s becoming apparent that a data-first organisation is a different animal. This realisation goes a long way to explain why many analytics ambitions fall flat. There are crucial differences between how we used to handle data to inform […]
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